The Drop: 7 Days of VIP Beauty Rewards
Let us celebrate you, dear members, with an entire week of rewards, offers and prize draws, exclusively for you
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The Drop: 7 Days of VIP Beauty Rewards
Let us celebrate you, dear members, with an entire week of rewards, offers and prize draws, exclusively for you
Needless to say, we’re thrilled to have you as part of The Beauty Drop, our exclusive community for beauty insiders. And so how better to honour you than with a token – or rather seven tokens – of our affection. Each day this week (12-18 January 2026), you’ll receive a different reward, from exciting prize draws to handy loyalty offers. Below, discover each day’s reward (simply make sure you’re logged in to unlock each one) and share what you’re buying and loving with us @libertylondon.
Beauty Drop members take note! You'll only receive our Rewards Week emails if you are opted in to marketing communications. You can update your preferences via your online account.
Earn Double Points on Beauty
For the entire week (12-18 January 2026), we’re doubling your loyalty offer, meaning you’ll receive a £10 voucher for every £100 you spend (usually £10 for every £200 spend) on beauty, in-store and online. To access, make sure you’re logged into your online account or share your Liberty Loyalty email adress at the in-store checkout. One thing to note: spend now, and you’ll receive your next Liberty Collective voucher via email in April 2026.
T&Cs and exclusions apply.
Enjoy 20% Off Selected Skincare
The Drop, your seven days of VIP beauty rewards, begins with something to get your skin into the “new year, new me” spirit. We’re offering all members 20% off selected skincare, for Monday 12th January only.
The question is, what will you buy? Maybe your post-party season skin needs a pick-me-up in the shape of a new luxe moisturiser, or perhaps your January resolution involve a total skin health overhaul – whatever you choose, when it’s from Liberty you know it’ll be a delight.
Products subject to this promotion will be indicated in store and online. Offer available online (UK deliveries only) and in store. The discount will be automatically shown on product pages when you shop online; make sure you’re logged into your account when shopping online. Or, share your Beauty Drop email address at the tills in store.
T&Cs and exclusions apply.
Enjoy Up To £20 Off Selected Makeup
Now we’ve all (mostly) put the glitter and shimmer away after Christmas, it’s the perfect time for a makeup bag overhaul. Out with the old and in with the new, as they say. And on day two of The Drop, we’re treating you to a little something to help you do just that. Enjoy £15 off when you spend between £75 and £99.99 on selected makeup, or (even better), enjoy £20 off when you spend over £100 on selected makeup.
Products subject to this promotion will be indicated in store and online. Offer available online (UK deliveries only) and in store. The discount will be applied at the checkout; make sure you’re logged into your account when shopping online. Or, share your Beauty Drop email address at the tills in store.
T&Cs and exclusions apply.
Introducing Wild Nutrition, with 10% Off!
Say hello to Wild Nutrition....
With an ethos of restorative wellness and Food-Grown® nutrition, Wild Nutrition and Liberty are joining forces to redefine the meaning of wellbeing this January – and we have something special in store just for Beauty Drop members.
Get to know your new essentials with 10% off the brand today only: your new year health kick just got a whole lot easier (and more enjoyable) to stick to...
Offer available online (UK deliveries only) and in store. T&Cs and exclusions apply.
Your Chance to Win An Exclusive Liberty Facial
The world’s finest beauty services are waiting for you at Liberty, and for day four of The Drop, we’re giving our Beauty Drop members the chance to win a trending “salmon sperm reset” facial (worth £350) with renowned aesthetics doctor, Dr David Jack’s clinic at Liberty.
Dr David Jack’s advanced facial uses polydeoxyribonucleotide (PDRN), a DNA-based compound clinically shown to repair damaged cells, stimulate collagen, and support tissue regeneration with minimal downtime. Plus, this facial is exclusive to Liberty, so you won’t find it anywhere else…
Simply spend £150+ on Dr David Jack products on Thursday 15th January (online or in store) and we’ll automatically enter you in the draw. The winner will be contacted by email so seep an eye on your inbox to see if you're the lucky winner!
For the chance to win a Liberty Exclusive Facial, spend £150+ on Dr David Jack products in one transaction from 00:01am until 23:59pm on 15/01/2026. UK only, 18+, Beauty Drop subscribers only. One entry per person. One prize. T&Cs apply.
Treat Yourself With Up To 20% Off Selected Haircare
Time for a haircare overhaul? On day five of The Drop, we’re treating all you Beauty Drop members to 10% off selected haircare when you spend up to £100, Or, even better, enjoy 20% off when you spend over £100! Glossy locks incoming...
Products subject to this promotion will be indicated in store and online.
Offer available online (UK deliveries only) and in store. The discount will be automatically shown on product pages when you shop online; make sure you’re logged into your account when shopping online. Or, share your Beauty Drop email address at the tills in store.
T&Cs and exclusions apply.
Your Chance to Win a Personalised Beauty Consultation and £500 Liberty Gift Card
Let’s start the new year as we mean to go on, with a personalised Beauty Consultation experience to help you find the beauty heroes to add to your collection in 2026, and a £500 Liberty gift card to put towards your favourite new finds! Simply keep an eye out on your inbox for the link to enter.
For the chance to win a personalised Beauty Consultation and £500 Liberty gift card, submit your email address linked to your Beauty Drop account via the typeform link in the email circulated by Liberty relating to this prize draw, before 23:59pm on 17/01/2026. UK only, 18+, Beauty Drop subscribers only. One entry per person. One prize.
T&Cs apply.
Enjoy 20% Off Selected Fragrance
What could be a better way to begin a new year reset than with a new, fresh signature scent? On day seven of The Drop, you’ll find just what your new season spritzing has been waiting for, as you enjoy 20% off selected fragrance for one day only (18th January). The perfect finale!
Products subject to this promotion will be indicated in store and online.
Offer available online (UK deliveries only) and in store. The discount will be automatically shown on product pages when you shop online; make sure you’re logged into your account when shopping online. Or, share your Beauty Drop email address at the tills in store.
T&Cs and exclusions apply.
BONUS
An Extra Treat!
Beauty lovers, we have something special up our sleeves this Week. Last year, we celebrated our 150th Anniversary, so when you spend £100+ on Liberty LBTY. Fragrance in one transaction this week (12-18 January 2026) in store or online - whether that's a new captivating scent or a candle to add a little artistry to your home - you’ll be entered into a prize draw for the chance to win an exclusive 150th Anniversary gift box (worth £350), or, one of three LBTY. Fragrance Discovery Sets (3 x 8ml)*.
*UK only, 18+, Beauty Drop subscribers only. 4 prizes available. 4 winners will be selected. One entry per person. T&Cs apply.
Feeling the Beauty FOMO?
Not a member yet? Unlock access to The Drop, and a whole host of VIP beauty benefits, when you join The Beauty Drop*. Not only that, but first time subscribers who join today (Use code BEAUTYDROP20 at checkout) will enjoy your first three months for just £20 per month** (instead of the usual £25), all of which you’ll get back as Liberty credit to spend on whatever you like in store or online. So, what are you waiting for? Sign up now and get in on the beauty fun…
*Beauty Drop Subscription. Auto-renews monthly, with 3 month minimum term – cancel any time after. 18+. UK delivery address required. £25 a month.
**Beauty Drop Sign Up Offer: Frist time subscribers only.
T&Cs Apply.
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