The Drop: 7 Days of VIP Beauty Rewards
Let us celebrate you, dear members, with an entire week of rewards, offers and prize draws, exclusively for you
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The Drop: 7 Days of VIP Beauty Rewards
Let us celebrate you, dear members, with an entire week of rewards, offers and prize draws, exclusively for Beauty Drop subscribers.
Needless to say, we’re thrilled to have you as part of The Beauty Drop, our exclusive community for beauty insiders. And so how better to honour you than with a token – or rather seven tokens – of our affection. Each day this week (13-19 April 2026), you’ll receive a different reward, from exciting prize draws and handy loyalty offers. Below, discover each day’s reward (if shopping online, simply make sure you’re logged into to your online account to unlock each one) and share what you’re buying and loving with us @libertylondon.
Beauty Drop members take note! You'll only receive our Rewards Week emails if you are opted in to marketing communications. You can update your preferences via your online account.
Earn Double Points on Beauty
For the entire week (13-19 April 2026), we’re doubling your loyalty offer, meaning you’ll receive a £10 voucher for every £100 you spend (usually £10 for every £200 spend) on beauty, in-store and online. To access, make sure you’re logged into your online account or share your Liberty Loyalty email address at the in-store checkout. One thing to note: spend now, and you’ll receive your next Liberty Collective voucher via email in July 2026.
T&Cs and exclusions apply.
Enjoy 20% Off Selected Skincare
The Drop, your seven days of VIP beauty rewards, begins with something to help your skin shed its winter blues. We’re offering all members 20% off selected skincare for Monday 13th April only.*
The question is, what will you buy? Maybe a spring pick-me-up in the shape of a new luxe moisturiser, or perhaps it’s time to spring clean your whole routine – whatever you choose, when it’s from Liberty you know it’ll be a delight.
And it gets better! All this week, the iconic Sunday Riley is offering some extra special sweeteners for Beauty Drop members. When you spend over £65 on Sunday Riley in one transaction online (excluding delivery), you’ll receive a free Sunday Riley CEO 15% Vitamin C Brightening Serum (15ml) worth £36.
And it’s even more impressive when you shop in store: spend over £75 in one transaction on Sunday Riley in store, and you’ll receive an exclusive lavender makeup bag containing a Sunday Riley CEO 15% Vitamin C Brightening Serum (15ml) and a Sunday Riley Good Genes All-In-One Lactic Acid Treatment (8ml), worth £54.
*T&Cs and exclusions apply. Products subject to this promotion will be indicated in store and online, and if shopping online, the promotion is available on UK deliveries only. Customers are entitled to max. one gift per sales channel. All offer thresholds exclude delivery fees.
Your Chance to WIN a Bath & Body Beauty Bundle
Day two of The Drop is all about helping you indulge in a little self-care. Whether you're looking to restock the diffuser that makes your house feel like home, the must-haves that make for a sumptuous morning shower or you're on the hunt for something new to boost your beauty rituals: we've got it.
Treat yourself to anything from our bath, body and home fragrance collections on Tuesday 14th April only and you'll be automatically entered into a prize draw, for the chance to win one of three luxury self-care bundles. Each bundle includes not only our latest, completely sold out, beauty kit, packed with £284 worth of bath & body goodies, but also a set of four of our exquisitely soft Ianthe cotton towels (two 50x90 and two 70x140) in a colour of your choice (worth £155).
Keep your eyes on your emails to find out more.
T&Cs and exclusions apply. Open to UK residents only, and entries are restricted to one per person.
Enjoy Up to £20 Off Selected Makeup
Get £15 off when you spend £75+ and £20 when you spend £100+
It’s happening. Events season is on its way, and with that comes a very good reason to update your colourful makeup essentials: that’s your blush, eyeshadow, lipstick and more – all in need of an update. So, on day three of The Drop, we’re treating you to a little something to help you do just that.
Enjoy £15 off when you spend over £75 in one transaction on selected makeup, or (even better), enjoy £20 off when you spend £100 or more in one transaction on selected makeup.*
And the cherry on top? Enjoy an exclusive gift of a Lisa Eldridge Beauty Icarus Print Makeup Bag (worth £48) when you spend £60 or more on Lisa Eldridge Beauty in one transaction from 15 April until 19 April 2026!*
T&Cs and exclusions apply. Products subject to this promotion will be indicated in store and online and if shopping online, the promotion is available on UK deliveries only. All offer thresholds exclude delivery fees.
Customers are entitled to max. one gift and if shopping online, this promotion applies to deliveries to the UK only.
Your Chance to Win a Fragrance Lounge Consultation and up to £500 to Spend on Your New Scents
Need help with your spring scent refresh? An exclusive consultation in our opulent Fragrance Lounge ought to help.
On day four of The Drop, we’re giving you the chance to win an appointment with our resident beauty and fragrance expert, Amina. Within the elegant surrounds of The Fragrance Lounge, she will help the lucky winner to decode their deepest scent desires to find a new signature scent, with the choice of up to two fragrances (up to the value of £500) to take home with you.
Simply complete the survey within the Day Four Beauty Drop email sent on 16th April 2026 and you’ll be automatically entered into the prize draw. When completing the survey, don’t forget to use the email address connected to your Beauty Drop account
T&Cs apply. Open to UK residents only, one prize available and entries are restricted to one per person.
Treat Yourself With Up To 20% Off Selected Haircare
Time for a haircare overhaul? On day five of The Drop, we’re treating all you Beauty Drop members to 10% off selected haircare when you spend up to £100, Or, even better, enjoy 20% off when you spend £100 or more in one transaction! Glossy locks incoming...
T&Cs and exclusions apply. Products subject to this promotion will be indicated in store and online.
Offer available online (UK deliveries only) and in store. The discount will be automatically shown on product pages when you shop online. All offer thresholds exclude delivery fees.
Treats and Transformations from Hourglass
If you haven't already, now's the time to plan a visit to Hourglass's shiny new home in the Beauty Hall. Head to store on Saturday 18th or Sunday 19th April, and Beauty Drop members will exclusively receive a luxurious luggage tag when spending over £120 at the Hourglass counter across the weekend.
If you ask us, it's the perfect addition to your weekend plans (and the perfect start to the season of city breaks, holidays and RSVPs).
T&Cs apply. Customers are entitled to max. one gift.
Enjoy Up to 20% Off Selected Fragrance
New season: new scent. On day seven of The Drop, you’ll find just what your new season spritzing has been waiting for, as you enjoy up to 20% off selected fragrance when you spend £150 or more in one transaction. Or, get up to 15% off when you spend up to £150 in one transaction. But don’t forget, it’s for one day only. The perfect finale!
T&Cs and exclusions apply. Products subject to this promotion will be indicated in store and online, and if shopping online, the promotion is available on UK deliveries only.
Feeling the Beauty FOMO?
Not a member yet? Unlock access to The Drop, and a whole host of VIP beauty benefits, when you join The Beauty Drop*. Not only that, but first time subscribers who join today (Use code BEAUTYDROP20 at checkout) will enjoy your first three months for just £20 per month** (instead of the usual £25), all of which you’ll get back as Liberty credit to spend on whatever you like in store or online. So, what are you waiting for? Sign up now and get in on the beauty fun…
*18+. UK delivery address required. £25 a month. Auto-renews monthly with a 3-month minimum term. Terms & Conditions Apply.
**Beauty Drop Sign Up Offer: First time subscribers only.
Terms & Conditions Apply.
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