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Lisa Eldridge

Notes From...Lisa Eldridge

The makeup artist shares the tips, tricks and need-to-know details on her Liquid Lurex Eyeshadow
By: Harriet Brown

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By: Harriet Brown
Notes From Lisa Eldridge

Notes From Lisa Eldridge

The makeup artist shares the tips, tricks and need-to-know details on her Liquid Lurex Eyeshadow

By: Harriet Brown

To celebrate the arrival of the the Liberty Beauty Advent Calendar 2024, and to help you get excited to open those Liberty print drawers (opened them already? We won’t tell…) we’re speaking to the founders behind some of our favourite brands in the calendar to hear the stories behind the products inside.

If you want to keep the mystery alive until December: consider this your spoiler warning, if you don’t mind a little teaser: get set for tips, tricks and insider stories from the very best in the beauty world.

Not got your hands on the Liberty Beauty Advent Calendar 2024 yet? Worth £1,205 but yours for £260, it's packed with 28 products, including 18 full-sized, from the most covetable brands in skincare, make-up, hair and fragrance.

This week’s note comes from Lisa Eldrige, the visionary makeup artist behind her eponymous makeup line. With an array of high-performance products already on their way to icon status, she’s cemented her status as a beauty legend. Here, she shares everything you need to know about her Liquid Lurex Eyeshadow – which is hidden in this year’s calendar.

This year's edition may now have sold out, but if you're looking for an alternative beauty treat for Christmas: we have just the thing. Discover our legendary Christmas Beauty Kits and Crackers: guaranteed to add a touch of glam to this year's festive proceedings.

The Liberty Beauty Advent Calendar 2024
The Liberty Beauty Advent Calendar 2024

Notes From Lisa Eldridge

How would describe your brand in one sentence?
My collection is the embodiment of the understanding and trust I hold with my clients and community, where I look to provide the tools and confidence for everyone to experiment creatively and enhance their own unique, natural beauty.

What’s one thing you’ve learned since you launched, that you wish you had known sooner?
Perfection takes TIME.

Creating skincare and makeup comes with a host of unique challenges and intricacies. Due to the sheer volume of research, not to mention the clinical trials, that go behind my formulas, I have naturally spent many years rigorously trying, testing and curating them.

I need to absolutely know that they will be the best-in-class, high-performance formulas of my dreams that would be suitable for everyone – and achieving this has been the greatest, but most rewarding challenge since I have launched.

Why did you create the Liquid Lurex Eyeshadow?
With Liquid Lurex Eyeshadow - I wanted to create the ultimate luxurious, easy-to-use, ‘one and done’ liquid eyeshadows, in unique shades that will give an effortless, multi-dimensional look…. With minimum effort and maximum effect!

Lisa Eldridge Liquid Lurex Eyeshadow

What’s your favourite thing about the product?
In all my years of being a makeup artist - I was never able to find creamy eye shadows that didn’t leave lids (of any age) looking crepey, but my Liquid Lurex Eyeshadows (and my new Liquid Silk Eyeshadows!) contain an incredible, lid-smoothing ingredient called Lapacho Bark - a unique oil-based, eco-friendly ingredient that improves skin firmness and has an immediately noticeable smoothing effect. It makes application a dream and the finish smooth and seamless.

Do you have any expert tips, or favourite ways to apply it?
Just dab on with the doe-foot directly on to lids, and blend out with fingertips for a shimmering wash of colour. Liquid Lurex can also be used as an eyeliner either using a small liner brush or blended as a smoky line along the upper and lower lash line for a subtle flash of shimmering colour. It’s so easy to use and perfect for this time of year… you can’t go wrong with a sprinkle of sparkle!

When it comes to advent calendars: are you an “open all at once” or a “strictly one day at a time” person?
I’m definitely a "one day at a time" person - it means you can start every day with a gorgeous surprise!

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The Taylor Taylor salon at Liberty

Routines & Rituals: The Spa in the Heart of Soho

From transportive massages to transformative facials, and haircare tailored to modern life: there’s a world of ritual wonder hidden at Liberty
By: Team Liberty

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An artist wears blue overalls and stands in front of a wall of sculptures

Inspired by LBTY: Liberty 1875 by RA Schools Graduate Esther Gamsu

Meet the winning Royal Academy Schools graduate behind the design of Liberty LBTY. Fragrance’s latest scent.
By: Team Liberty

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Discover the new Beauty Kits just launched at Liberty

Liberty, Home of the Best Beauty Kits and Boxes

All hail the Liberty beauty kit: our expertly curated edits of must-have beauty products designed to satisfy your every beauty need
By: Team Liberty

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Dries Van Noten fragrance bottle on a vanity, next to a vase containing yellow-gold poppies

In Full Colour: Inside the Bold Kaleidoscope of Dries Van Noten Beauty

Liberty explores Dries Van Noten’s unbridled expression of maximalist bliss as the innovative brand brings its beauty collection to our Beauty Hall…

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A pristine blue pool in the sunshine surrounded by trees and yellow sunloungers

In the Lobby with Réservation Parfums

Check in to the fantastical world of Liberty’s latest fragrance arrival, and uncover a world where scent and storytelling combine.
By: Harriet Brown

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By: Harriet Brown
Image of Seventh founder Bukki Ojo and Creative Director Emmanuel Duro

A Spotlight On: Black Owned Brands at Liberty

This Black History Month, discover the work of five Black-owned brands at Liberty leading a new generation of Liberty’s artistic movement

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Dr Barbara Sturm is one of the luxury skincare brands available at Liberty

Professional Skin Advice, in a Bottle

The hardest-working formulas full of cutting-edge ingredients, straight from the pros. Liberty shares the expert-led skincare brands deserving of your precious shelf space
By: Shannon Peter

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Ex Nihilo Blue Talisman Eau de Parfum

In The Studio with Ex Nihilo

Join Liberty as we step into Ex Nihilo’s world of boundary-pushing perfumery - where Parisian artistry meets innovation, and every scent is a statement of individuality.
By: Team Liberty

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A bottle of product in a dimly lit room

Anything but Routine: 4 Products to Transform Your Haircare Rituals

Relax into a new era of haircare routines: redefined for modern beauty needs.
By: Team Liberty

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Perfumer Clement Gavarry

Meet the Perfumer: Clement Gavarry

The creator of Liberty LBTY.’s new fragrance tells us about bottling 150 years of history and collaborating with the Royal Academy Schools
By: Georgia Graham

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By: Georgia Graham
A woman sitting in a chair, holding skincare products, wearing an all-white outfit

Arabella Preston’s Natural Skincare Mission

Liberty talks to the Votary co-founder about building a skincare empire, from the kitchen table to the Liberty Beauty Hall
By: Amy Falconer

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By: Amy Falconer