In Appreciation of: Augustinus Bader’s The Rich Cream
Make way for the world’s most famous luxury moisturiser as it takes up residence in Liberty’s Beauty Hall of Fame
It’s won more awards than Barbra Streisand has Oscars, and it’s every bit as much of an icon. Augustinus Bader The Rich Cream, £215 is one member of a skincare duo whose status among the most famous moisturisers in the world is unrivalled. It’s the go-to moisturiser of beauty editors and celebrities, and its reputation has ascended into something close to legend. The Rich Cream contains Professor Bader’s patented TFC8 complex. You know the one; that special blend of amino acids, vitamins and synthesised molecules that supports the skin’s innate renewal process.
The Rise to Fame
When the brand launched in 2018 with ‘The Cream’ and ‘The Rich Cream’, it took the beauty industry by storm. Within four years, Professor Augustinus Bader (a mild-mannered German academic known for his humble demeanour and fondness for a bow tie) has become one of the most recognisable names in luxury skincare. The Cream and The Rich Cream are both designed to work with the natural repair function of your skin to tackle the signs of damage and ageing, including lines, dullness, and texture.
Containing the same reparative components as The Cream, but with more hydrating, nourishing and protective ingredients designed for dryer skin and dry or colder climates, The Rich Cream was further reformulated in 2021. Apart from the all-important TFC8 complex, The Rich Cream contains even more hyper-nourishing ingredients like argan, evening primrose and avocado oils as well as squalane and glycerin to soothe irritation, reinforce the skin’s barrier and improve skin quality and elasticity.
The Star Quality
Few products have more instant or obvious star power than The Rich Cream. The legions of celebrity fans, Victoria Beckham and Jennifer Aniston among them. The clinical studies supporting its claims. The countless awards. But that’s not all. It just makes skin look better, leaving it plumped, glowing and hydrated, and it even makes an ideal base for makeup. A true Hall of Famer.