Liberty Beauty Advent Calendar 2025
Sold out ten years in a row, sign up here to be the first to find out when this year’s edition has arrived
The sun may still be shining outside, but the Liberty Beauty Advent Calendar 2025 is on its way – and trust us, this year’s edition is not to be missed. Hidden inside 25 drawers, expect to unbox an extraordinary edit of Beauty Hall heroes from the very best names in beauty, each one hand-picked by our expert buyers. This year’s edition includes 30 iconic beauty finds (including 20 full size), including hero brands such as Lisa Eldridge, Trinny London, Ex Nihilo, Augustinus Bader, Jones Road and more…
THE ORIGINAL AND STILL THE BEST
- 30 Covetable Makeup, Skincare and Fragrance Finds (including 20 Full Size)
- 26 Pieces Exclusively in the Liberty Beauty Advent Calendar
- Featuring: Ex Nihilo, Jones Road, Lisa Eldridge, Augustinus Bader & More
- Iconic, Collectible Design by Illustrator Clym Evernden
- Find one of 5 lucky Golden Tickets - worth $1,000 - to spend at Liberty!
The original and still the best, this year’s beauty advent calendar has been curated in honor of our milestone anniversary, a celebration of 150 years of discovery – with extra surprises, soon to be revealed.
Inside, you’ll find hand-picked skincare, makeup and fragrance treasures from the best names in the beauty business including: Ex Nihilo, Lisa Eldridge, Augustinus Bader, Jones Road and Trinny London.
And there’s more! A select number of Golden Tickets are hidden within the Liberty Beauty Advent Calendar’s drawers: those lucky enough to find one will secure $1,000 to spend at Liberty.
Plus, for the third year in a row, we’ve partnered with world-renowned artist, Clym Evernden, to bring the magic of our flagship store to life via an iconic illustrated box design.
Want to make sure you don't miss out this year? Join the waitlist via the form above to be the first to know when the Liberty Beauty Advent Calendar 2025 launches.
A Beauty Hall Favorite, Curated by the Experts
“As we celebrate our 150th year, it's only right that this is our most exciting advent calendar yet, with a truly impressive edit of products I am sure you’re going to love, from skincare to fragrance, makeup to hair. And you can expect some extra special surprises, too. I can’t wait to show you more…” — Laura Freitas, beauty buyer
Beauty Advent Calendar FAQs
Filled with hard-working products from every corner of our Beauty Hall, the Beauty Advent Calendar offers incredible savings each and every year. And while this year’s line-up is still under wraps, take it from us: you won’t be disappointed.
The original and still the best, there’s high demand for our calendar, year after year. One way to stay ahead of the curve? Join the waitlist and you’ll be one of the first to know when this year’s edition goes on sale.
You’ll have to wait and see what is hidden within the 2025 Beauty Advent Calendar! But as regular collectors can attest: each year’s edition comes packed full of covetable beauty products for every step of your routine. Last year’s calendar contained formulas from some of the biggest names in beauty, including Augustinus Bader, La Mer, Byredo and more…
Make sure you’re one of the first to hear about the 2025 edition by joining the waitlist using the form above.
Enjoy £25 off 2025’s Beauty Advent Calendar
But that’s not the only perk! £20 of your £25 monthly subscription fee is added to your Beauty Drop account each month and converted into redeemable credit to spend in-store or online. You can also save it up and spend big whenever you want. You'll also receive four amazing Discovery Boxes per year, worth over £300, packed with tried and tested products – plus you’ll unlock free delivery all year round, and so much more
Beauty at Liberty
While you await the launch of the Liberty Beauty Advent Calendar, get your fill of the latest and greatest in beauty by exploring all that the Liberty Beauty Hall has to offer