Liberty Letters: When Liberty Met Pentagram
Introducing a new series of fabrics designed in collaboration with multi-disciplinary graphic design studio, Pentagram
What do you get when two very different design houses collide? Well, when Liberty met graphic design studio Pentagram it resulted in a vibrant fusion of fashion and fonts, or in other words, our latest collection of fabrics and fashion accessories: Liberty Letters.
The team at Pentagram were called upon to merge the worlds of graphics and textiles, based on their take on a new Liberty typeface and logo. With their sights set on developing our signature font into graphic prints, the collaboration led to a series of playful and unexpected typographic patterns which perfectly captured the spirit of Liberty. Our in-house fabric designers then played with these patterns and incorporated words evocative of Liberty, then rescaled, recoloured and reimagined the designs to build a new type of textile print for Liberty.
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Watch the Liberty alphabet dance in an explosion of geometric patterns, with letters that appear to grow and shrink across fabric in multi-colour and monochrome, vertical and horizontal, distorted and stretched optical illusions. This is a celebration of typography, delivered to you in ten bold and contemporary fabric designs and an exclusive collection of accessories. In fact, it’s certainly something to write home about.
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