Olaplex

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Founded in 2014 by hair care industry veterans Dean and Darcy Christal, OLAPLEX is the original bond builder, ingeniously built on patented active chemistry that repairs damaged and broken bonds from within. Having revolutionised the workings of hair salons globally, the game-changing OLAPLEX product line can also be used at home to transform dry, brittle, damaged strands into softer, healthier and more beautiful locks than ever before.