Selvedge

The method of creating the coveted ‘selvedge’ jeans is likely to convince anyone of its reliability and premium construction - rather than working with denim cut from a large roll of fabric, selvedge jeans are formed from denim that is only the width of the jean itself. The signature red stripe found at the seam (often spotted in those sporting the turn-up style) mark the edge of the fabric, ensuring that the garment isn’t likely to wear as quickly as your average denim piece. Selvedge jeans come is a range of fits and washes (though many prefer an unwashed style - allowing for personalised wear markings). Wear the selvedge style with pride - you’re investing in a style that, with proper care, can last you a lifetime.