Discover the uncompromisingly innovative and contemporary blends of MATIERE PREMIERE, the French perfume house with a focus on highlighting selected raw ingredients. Between Paris and Grasse, Aurélien Guichard, the founder and creative perfumer of the house, builds exceptional fragrances centred around a single natural ingredient, used in its highest dosage to reveal its’ unique textures and facets. The only perfumer to grow his own ingredients, Aurélien Guichard’s farm in Grasse cultivates thousands of rose centifolias and tuberoses, which are used in the production of some of the house’s fragrances, including the intoxicating RADICAL ROSE and FRENCH FLOWER.

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