KITRI was founded in 2017 by budding ballet enthusiast Haeni Kim, who named the London-based womenswear label after her favourite heroine, Kitri from the classical ballet 'Don Quixote'. Bold, elegant and playful just like the spirit of the brand's namesake, KITRI creates colourful clothes in lively prints and strong silhouettes that don't break the bank. From floaty floral dresses to cheery chunky knits, KITRI masters eye-catching styles you can wear now, and love forever.

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