Darling
Garnering attention as the brand that transforms sun protection into a pleasurable part of your daily ritual, Darling is set to shake-up the industry. The Italian sun care brand was launched by entrepreneurs Alberto Giacobazzi and Ilenia Gebennini in 2018, with a focus on making SPF products cooler than ever – offering a playful and more sensorial alternative to the mainstream products that can be found in pharmacies and high street stores. Designed to be seen, felt, and enjoyed, each formula harnesses cutting-edge skin care ingredients and next-generation UV filters, pushing them beyond traditional sunscreens, and into a new realm of sun protection. Darling's approach combines efficacy, style, and luxury, with each science-backed product heightened by a dreamy fragrance blend, before being bottled in charming, pastel-toned packaging. Discover your new favourite luxury beauty brand, with products including the best-selling sunscreen spray Mist-Me, and the nourishing Milky Hair Screen.