By Alona

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By Alona is a London-based jewellery brand that blends heritage and passion to create pieces that empower women to express their individuality. As the daughter of a jeweller, founder Alona Shelemy grew up surrounded by precious designs and craftsmanship that sparked her lifelong love of jewellery. Her expertise is evident in each piece she creates – expect luminous golds, freshwater pearls and unexpected silhouettes designed to feel like found treasure: timeless, tactile, and effortlessly wearable.

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By Alona - 18ct Gold-Plated Aurora Chain Bracelet
By Alona
18ct Gold-Plated Aurora Chain Bracelet
Price reduced from £150.00 to £120.00
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Free UK Standard Delivery on all orders over £100! Delivered within 3-5 working days. Normally £5.95.
More than a Sale. Up to 50% off Sale. Plus, up to 20% off Your Favourites. More than a Sale. Up to 50% off Sale. Plus, up to 20% off Your Favourites.
ENJOY UP TO 20% OFF

Free UK Standard Delivery on all orders over £100! Delivered within 3-5 working days. Normally £5.95.
More than a Sale. Up to 50% off Sale. Plus, up to 20% off Your Favourites. More than a Sale. Up to 50% off Sale. Plus, up to 20% off Your Favourites.
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By Alona - 18ct Gold-Plated Athena Clip-On Earrings
By Alona
18ct Gold-Plated Athena Clip-On Earrings
Price reduced from £110.00 to £70.00
ENJOY UP TO 50% OFF

Free UK Standard Delivery on all orders over £100! Delivered within 3-5 working days. Normally £5.95.
More than a Sale. Up to 50% off Sale. Plus, up to 20% off Your Favourites. More than a Sale. Up to 50% off Sale. Plus, up to 20% off Your Favourites.
ENJOY UP TO 50% OFF

Free UK Standard Delivery on all orders over £100! Delivered within 3-5 working days. Normally £5.95.
More than a Sale. Up to 50% off Sale. Plus, up to 20% off Your Favourites. More than a Sale. Up to 50% off Sale. Plus, up to 20% off Your Favourites.
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By Alona - 18ct Gold-Plated Rae Chain Necklace
By Alona
18ct Gold-Plated Rae Chain Necklace
Price reduced from £90.00 to £72.00
ENJOY UP TO 20% OFF

Free UK Standard Delivery on all orders over £100! Delivered within 3-5 working days. Normally £5.95.
More than a Sale. Up to 50% off Sale. Plus, up to 20% off Your Favourites. More than a Sale. Up to 50% off Sale. Plus, up to 20% off Your Favourites.
ENJOY UP TO 20% OFF

Free UK Standard Delivery on all orders over £100! Delivered within 3-5 working days. Normally £5.95.
More than a Sale. Up to 50% off Sale. Plus, up to 20% off Your Favourites. More than a Sale. Up to 50% off Sale. Plus, up to 20% off Your Favourites.
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By Alona - 18ct Gold-Plated Roma Pendant Necklace
By Alona
18ct Gold-Plated Roma Pendant Necklace
Price reduced from £130.00 to £104.00
ENJOY UP TO 20% OFF

Free UK Standard Delivery on all orders over £100! Delivered within 3-5 working days. Normally £5.95.
More than a Sale. Up to 50% off Sale. Plus, up to 20% off Your Favourites. More than a Sale. Up to 50% off Sale. Plus, up to 20% off Your Favourites.
ENJOY UP TO 20% OFF

Free UK Standard Delivery on all orders over £100! Delivered within 3-5 working days. Normally £5.95.
More than a Sale. Up to 50% off Sale. Plus, up to 20% off Your Favourites. More than a Sale. Up to 50% off Sale. Plus, up to 20% off Your Favourites.
Visit Product Page
By Alona - 18ct Gold-Plated Galia Stud Earrings
By Alona
18ct Gold-Plated Galia Stud Earrings
Price reduced from £120.00 to £75.00
ENJOY UP TO 50% OFF

Free UK Standard Delivery on all orders over £100! Delivered within 3-5 working days. Normally £5.95.
More than a Sale. Up to 50% off Sale. Plus, up to 20% off Your Favourites. More than a Sale. Up to 50% off Sale. Plus, up to 20% off Your Favourites.
ENJOY UP TO 50% OFF

Free UK Standard Delivery on all orders over £100! Delivered within 3-5 working days. Normally £5.95.
More than a Sale. Up to 50% off Sale. Plus, up to 20% off Your Favourites. More than a Sale. Up to 50% off Sale. Plus, up to 20% off Your Favourites.
Visit Product Page
By Alona - 18ct Gold-Plated Darya Pendant Necklace
By Alona
18ct Gold-Plated Darya Pendant Necklace
Price reduced from £165.00 to £110.00
ENJOY UP TO 50% OFF

Free UK Standard Delivery on all orders over £100! Delivered within 3-5 working days. Normally £5.95.
More than a Sale. Up to 50% off Sale. Plus, up to 20% off Your Favourites. More than a Sale. Up to 50% off Sale. Plus, up to 20% off Your Favourites.
ENJOY UP TO 50% OFF

Free UK Standard Delivery on all orders over £100! Delivered within 3-5 working days. Normally £5.95.
More than a Sale. Up to 50% off Sale. Plus, up to 20% off Your Favourites. More than a Sale. Up to 50% off Sale. Plus, up to 20% off Your Favourites.
Visit Product Page
By Alona - 18ct Gold-Plated Heaven Pearl Necklace
By Alona
18ct Gold-Plated Heaven Pearl Necklace
Price reduced from £145.00 to £116.00
ENJOY UP TO 20% OFF

Free UK Standard Delivery on all orders over £100! Delivered within 3-5 working days. Normally £5.95.
More than a Sale. Up to 50% off Sale. Plus, up to 20% off Your Favourites. More than a Sale. Up to 50% off Sale. Plus, up to 20% off Your Favourites.
ENJOY UP TO 20% OFF

Free UK Standard Delivery on all orders over £100! Delivered within 3-5 working days. Normally £5.95.
More than a Sale. Up to 50% off Sale. Plus, up to 20% off Your Favourites. More than a Sale. Up to 50% off Sale. Plus, up to 20% off Your Favourites.
Visit Product Page
By Alona - 18ct Gold-Plated Keira Pendant Necklace
By Alona
18ct Gold-Plated Keira Pendant Necklace
Price reduced from £220.00 to £176.00
ENJOY UP TO 20% OFF

Free UK Standard Delivery on all orders over £100! Delivered within 3-5 working days. Normally £5.95.
More than a Sale. Up to 50% off Sale. Plus, up to 20% off Your Favourites. More than a Sale. Up to 50% off Sale. Plus, up to 20% off Your Favourites.
ENJOY UP TO 20% OFF

Free UK Standard Delivery on all orders over £100! Delivered within 3-5 working days. Normally £5.95.
More than a Sale. Up to 50% off Sale. Plus, up to 20% off Your Favourites. More than a Sale. Up to 50% off Sale. Plus, up to 20% off Your Favourites.
Visit Product Page
By Alona - Silver-Plated Galia Stud Earrings
By Alona
Silver-Plated Galia Stud Earrings
Price reduced from £120.00 to £70.00
ENJOY UP TO 50% OFF

Free UK Standard Delivery on all orders over £100! Delivered within 3-5 working days. Normally £5.95.
More than a Sale. Up to 50% off Sale. Plus, up to 20% off Your Favourites. More than a Sale. Up to 50% off Sale. Plus, up to 20% off Your Favourites.
ENJOY UP TO 50% OFF

Free UK Standard Delivery on all orders over £100! Delivered within 3-5 working days. Normally £5.95.
More than a Sale. Up to 50% off Sale. Plus, up to 20% off Your Favourites. More than a Sale. Up to 50% off Sale. Plus, up to 20% off Your Favourites.
Visit Product Page
By Alona - 18ct Gold-Plated Nataliya Pendant Necklace
By Alona
18ct Gold-Plated Nataliya Pendant Necklace
Price reduced from £120.00 to £75.00
ENJOY UP TO 50% OFF

Free UK Standard Delivery on all orders over £100! Delivered within 3-5 working days. Normally £5.95.
More than a Sale. Up to 50% off Sale. Plus, up to 20% off Your Favourites. More than a Sale. Up to 50% off Sale. Plus, up to 20% off Your Favourites.
ENJOY UP TO 50% OFF

Free UK Standard Delivery on all orders over £100! Delivered within 3-5 working days. Normally £5.95.
More than a Sale. Up to 50% off Sale. Plus, up to 20% off Your Favourites. More than a Sale. Up to 50% off Sale. Plus, up to 20% off Your Favourites.
Visit Product Page
By Alona - 18ct Gold-Plated Dune Pendant Necklace
By Alona
18ct Gold-Plated Dune Pendant Necklace
Price reduced from £120.00 to £75.00
ENJOY UP TO 50% OFF

Free UK Standard Delivery on all orders over £100! Delivered within 3-5 working days. Normally £5.95.
More than a Sale. Up to 50% off Sale. Plus, up to 20% off Your Favourites. More than a Sale. Up to 50% off Sale. Plus, up to 20% off Your Favourites.
ENJOY UP TO 50% OFF

Free UK Standard Delivery on all orders over £100! Delivered within 3-5 working days. Normally £5.95.
More than a Sale. Up to 50% off Sale. Plus, up to 20% off Your Favourites. More than a Sale. Up to 50% off Sale. Plus, up to 20% off Your Favourites.
Visit Product Page
By Alona - 18ct Gold-Plated Rena Drop Earrings
By Alona
18ct Gold-Plated Rena Drop Earrings
Price reduced from £160.00 to £100.00
ENJOY UP TO 50% OFF

Free UK Standard Delivery on all orders over £100! Delivered within 3-5 working days. Normally £5.95.
More than a Sale. Up to 50% off Sale. Plus, up to 20% off Your Favourites. More than a Sale. Up to 50% off Sale. Plus, up to 20% off Your Favourites.
ENJOY UP TO 50% OFF

Free UK Standard Delivery on all orders over £100! Delivered within 3-5 working days. Normally £5.95.
More than a Sale. Up to 50% off Sale. Plus, up to 20% off Your Favourites. More than a Sale. Up to 50% off Sale. Plus, up to 20% off Your Favourites.
Visit Product Page
By Alona - 18ct Gold-Plated Miele Pendant Necklace
By Alona
18ct Gold-Plated Miele Pendant Necklace
Price reduced from £160.00 to £100.00
ENJOY UP TO 50% OFF

Free UK Standard Delivery on all orders over £100! Delivered within 3-5 working days. Normally £5.95.
More than a Sale. Up to 50% off Sale. Plus, up to 20% off Your Favourites. More than a Sale. Up to 50% off Sale. Plus, up to 20% off Your Favourites.
ENJOY UP TO 50% OFF

Free UK Standard Delivery on all orders over £100! Delivered within 3-5 working days. Normally £5.95.
More than a Sale. Up to 50% off Sale. Plus, up to 20% off Your Favourites. More than a Sale. Up to 50% off Sale. Plus, up to 20% off Your Favourites.
Visit Product Page
By Alona - 18ct Gold-Plated Aurora Chain Necklace
By Alona
18ct Gold-Plated Aurora Chain Necklace
Price reduced from £210.00 to £168.00
ENJOY UP TO 20% OFF

Free UK Standard Delivery on all orders over £100! Delivered within 3-5 working days. Normally £5.95.
More than a Sale. Up to 50% off Sale. Plus, up to 20% off Your Favourites. More than a Sale. Up to 50% off Sale. Plus, up to 20% off Your Favourites.
ENJOY UP TO 20% OFF

Free UK Standard Delivery on all orders over £100! Delivered within 3-5 working days. Normally £5.95.
More than a Sale. Up to 50% off Sale. Plus, up to 20% off Your Favourites. More than a Sale. Up to 50% off Sale. Plus, up to 20% off Your Favourites.
Visit Product Page
By Alona - 18ct Gold-Plated Gardenia Necklace
By Alona
18ct Gold-Plated Gardenia Necklace
Price reduced from £125.00 to £75.00
ENJOY UP TO 50% OFF

Free UK Standard Delivery on all orders over £100! Delivered within 3-5 working days. Normally £5.95.
More than a Sale. Up to 50% off Sale. Plus, up to 20% off Your Favourites. More than a Sale. Up to 50% off Sale. Plus, up to 20% off Your Favourites.
ENJOY UP TO 50% OFF

Free UK Standard Delivery on all orders over £100! Delivered within 3-5 working days. Normally £5.95.
More than a Sale. Up to 50% off Sale. Plus, up to 20% off Your Favourites. More than a Sale. Up to 50% off Sale. Plus, up to 20% off Your Favourites.
Visit Product Page
By Alona - 18ct Gold-Plated Lolita Stud Earrings
By Alona
18ct Gold-Plated Lolita Stud Earrings
Price reduced from £110.00 to £88.00
ENJOY UP TO 20% OFF

Free UK Standard Delivery on all orders over £100! Delivered within 3-5 working days. Normally £5.95.
More than a Sale. Up to 50% off Sale. Plus, up to 20% off Your Favourites. More than a Sale. Up to 50% off Sale. Plus, up to 20% off Your Favourites.
ENJOY UP TO 20% OFF

Free UK Standard Delivery on all orders over £100! Delivered within 3-5 working days. Normally £5.95.
More than a Sale. Up to 50% off Sale. Plus, up to 20% off Your Favourites. More than a Sale. Up to 50% off Sale. Plus, up to 20% off Your Favourites.
Visit Product Page
By Alona - Silver-Plated Sofia Pendant Necklace
By Alona
Silver-Plated Sofia Pendant Necklace
Price reduced from £125.00 to £80.00
ENJOY UP TO 50% OFF

Free UK Standard Delivery on all orders over £100! Delivered within 3-5 working days. Normally £5.95.
More than a Sale. Up to 50% off Sale. Plus, up to 20% off Your Favourites. More than a Sale. Up to 50% off Sale. Plus, up to 20% off Your Favourites.
ENJOY UP TO 50% OFF

Free UK Standard Delivery on all orders over £100! Delivered within 3-5 working days. Normally £5.95.
More than a Sale. Up to 50% off Sale. Plus, up to 20% off Your Favourites. More than a Sale. Up to 50% off Sale. Plus, up to 20% off Your Favourites.
Visit Product Page
By Alona - 18ct Gold-Plated Livia Pendant Necklace
By Alona
18ct Gold-Plated Livia Pendant Necklace
Price reduced from £175.00 to £105.00
ENJOY UP TO 50% OFF

Free UK Standard Delivery on all orders over £100! Delivered within 3-5 working days. Normally £5.95.
More than a Sale. Up to 50% off Sale. Plus, up to 20% off Your Favourites. More than a Sale. Up to 50% off Sale. Plus, up to 20% off Your Favourites.
ENJOY UP TO 50% OFF

Free UK Standard Delivery on all orders over £100! Delivered within 3-5 working days. Normally £5.95.
More than a Sale. Up to 50% off Sale. Plus, up to 20% off Your Favourites. More than a Sale. Up to 50% off Sale. Plus, up to 20% off Your Favourites.
Visit Product Page
By Alona - Claro Quartz Beaded Necklace
By Alona
Claro Quartz Beaded Necklace
Price reduced from £115.00 to £92.00
ENJOY UP TO 20% OFF

Free UK Standard Delivery on all orders over £100! Delivered within 3-5 working days. Normally £5.95.
More than a Sale. Up to 50% off Sale. Plus, up to 20% off Your Favourites. More than a Sale. Up to 50% off Sale. Plus, up to 20% off Your Favourites.
ENJOY UP TO 20% OFF

Free UK Standard Delivery on all orders over £100! Delivered within 3-5 working days. Normally £5.95.
More than a Sale. Up to 50% off Sale. Plus, up to 20% off Your Favourites. More than a Sale. Up to 50% off Sale. Plus, up to 20% off Your Favourites.
Visit Product Page
By Alona - 18ct Gold-Plated Astro Marbled Chain Bracelet
By Alona
18ct Gold-Plated Astro Marbled Chain Bracelet
Price reduced from £125.00 to £100.00
ENJOY UP TO 20% OFF

Free UK Standard Delivery on all orders over £100! Delivered within 3-5 working days. Normally £5.95.
More than a Sale. Up to 50% off Sale. Plus, up to 20% off Your Favourites. More than a Sale. Up to 50% off Sale. Plus, up to 20% off Your Favourites.
ENJOY UP TO 20% OFF

Free UK Standard Delivery on all orders over £100! Delivered within 3-5 working days. Normally £5.95.
More than a Sale. Up to 50% off Sale. Plus, up to 20% off Your Favourites. More than a Sale. Up to 50% off Sale. Plus, up to 20% off Your Favourites.
Visit Product Page
By Alona - 18ct Gold-Plated Astro Marbled Chain Necklace
By Alona
18ct Gold-Plated Astro Marbled Chain Necklace
Price reduced from £185.00 to £148.00
ENJOY UP TO 20% OFF

Free UK Standard Delivery on all orders over £100! Delivered within 3-5 working days. Normally £5.95.
More than a Sale. Up to 50% off Sale. Plus, up to 20% off Your Favourites. More than a Sale. Up to 50% off Sale. Plus, up to 20% off Your Favourites.
ENJOY UP TO 20% OFF

Free UK Standard Delivery on all orders over £100! Delivered within 3-5 working days. Normally £5.95.
More than a Sale. Up to 50% off Sale. Plus, up to 20% off Your Favourites. More than a Sale. Up to 50% off Sale. Plus, up to 20% off Your Favourites.
Visit Product Page
By Alona - 18ct Gold-Plated Odessa Pendant Necklace
By Alona
18ct Gold-Plated Odessa Pendant Necklace
Price reduced from £125.00 to £80.00
ENJOY UP TO 50% OFF

Free UK Standard Delivery on all orders over £100! Delivered within 3-5 working days. Normally £5.95.
More than a Sale. Up to 50% off Sale. Plus, up to 20% off Your Favourites. More than a Sale. Up to 50% off Sale. Plus, up to 20% off Your Favourites.
ENJOY UP TO 50% OFF

Free UK Standard Delivery on all orders over £100! Delivered within 3-5 working days. Normally £5.95.
More than a Sale. Up to 50% off Sale. Plus, up to 20% off Your Favourites. More than a Sale. Up to 50% off Sale. Plus, up to 20% off Your Favourites.
Visit Product Page
By Alona - 18ct Gold-Plated Alter Pendant Necklace
By Alona
18ct Gold-Plated Alter Pendant Necklace
Price reduced from £250.00 to £200.00
ENJOY UP TO 20% OFF

Free UK Standard Delivery on all orders over £100! Delivered within 3-5 working days. Normally £5.95.
More than a Sale. Up to 50% off Sale. Plus, up to 20% off Your Favourites. More than a Sale. Up to 50% off Sale. Plus, up to 20% off Your Favourites.
ENJOY UP TO 20% OFF

Free UK Standard Delivery on all orders over £100! Delivered within 3-5 working days. Normally £5.95.
More than a Sale. Up to 50% off Sale. Plus, up to 20% off Your Favourites. More than a Sale. Up to 50% off Sale. Plus, up to 20% off Your Favourites.
Visit Product Page
By Alona - 18ct Gold-Plated Auralis Zirconia Cord Necklace
By Alona
18ct Gold-Plated Auralis Zirconia Cord Necklace
Price reduced from £95.00 to £76.00
ENJOY UP TO 20% OFF

Free UK Standard Delivery on all orders over £100! Delivered within 3-5 working days. Normally £5.95.
More than a Sale. Up to 50% off Sale. Plus, up to 20% off Your Favourites. More than a Sale. Up to 50% off Sale. Plus, up to 20% off Your Favourites.
ENJOY UP TO 20% OFF

Free UK Standard Delivery on all orders over £100! Delivered within 3-5 working days. Normally £5.95.
More than a Sale. Up to 50% off Sale. Plus, up to 20% off Your Favourites. More than a Sale. Up to 50% off Sale. Plus, up to 20% off Your Favourites.
Visit Product Page
By Alona - 18ct Gold-Plated Maya Stud Earrings
By Alona
18ct Gold-Plated Maya Stud Earrings
Price reduced from £160.00 to £100.00
ENJOY UP TO 50% OFF

Free UK Standard Delivery on all orders over £100! Delivered within 3-5 working days. Normally £5.95.
More than a Sale. Up to 50% off Sale. Plus, up to 20% off Your Favourites. More than a Sale. Up to 50% off Sale. Plus, up to 20% off Your Favourites.
ENJOY UP TO 50% OFF

Free UK Standard Delivery on all orders over £100! Delivered within 3-5 working days. Normally £5.95.
More than a Sale. Up to 50% off Sale. Plus, up to 20% off Your Favourites. More than a Sale. Up to 50% off Sale. Plus, up to 20% off Your Favourites.
Visit Product Page
By Alona - Silver-Plated Carlotta Pendant Necklace
By Alona
Silver-Plated Carlotta Pendant Necklace
Price reduced from £115.00 to £75.00
ENJOY UP TO 50% OFF

Free UK Standard Delivery on all orders over £100! Delivered within 3-5 working days. Normally £5.95.
More than a Sale. Up to 50% off Sale. Plus, up to 20% off Your Favourites. More than a Sale. Up to 50% off Sale. Plus, up to 20% off Your Favourites.
ENJOY UP TO 50% OFF

Free UK Standard Delivery on all orders over £100! Delivered within 3-5 working days. Normally £5.95.
More than a Sale. Up to 50% off Sale. Plus, up to 20% off Your Favourites. More than a Sale. Up to 50% off Sale. Plus, up to 20% off Your Favourites.
Visit Product Page
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