Comme des Garçons Play

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Instantly recognisable the world over, Comme des Garçons PLAY’s red heart-with-eyes logo was created by Polish artist Filip Pagowski. PLAY launched in 2002 and is designed by Comme des Garçons founder Rei Kawakubo. Snubbing traditional fashion seasons, the label produces playful, often logo-adorned ready-to-wear, alongside sought-after collaborations with other artists and creatives.