Sara Naghedi launched her eponymous brand in 2016, after 15 years of working in the world of accessories where she fought constantly against the wastefulness of seasonal fashion. Designed with sustainability at the forefront, Naghedi’s signature neoprene tote bags are individually hand-woven by skilled weavers who can only produce one or two bags per day. The designs are vegan, cruelty-free and tailored to fit all seasons and purposes – each one a timeless piece to be treasured for many years to come.
