J W Anderson

Jonathan Anderson launched his eponymous label JW Anderson in 2008. The androgynous menswear collection, shown off-schedule at London Fashion Week that same year, was met with critical acclaim alongside huge commercial success. Womenswear was launched in 2010; fertilized by the same idiosyncratic plays on gender norms and snippets of humour for which the designer was already renowned, the brand quickly built a cult following.