Forivor

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Established in 2016, the idea for Forivor came in that strange moment just before falling asleep. Co-founders Rebecca Monserat and Alice Ruby Ross combined their creative talent and passion for the environment to create beautiful bedding that inspires children to share their interest in nature, and nurtures the eco-conscious mentality bestowed upon Rebecca by her beloved father, Ivor. Exclusive to Liberty in the UK, each bedding collection – from duvet sets to quilted blankets – is delicately illustrated to encourage creative thinking and storytelling before sleep. With an ambition to craft products as sustainably as possible, Forivor only uses rain-fed organic cotton, plants trees in India for every product purchased and, through its ‘Perfectly Imperfect’ sample sales, reduces textile waste.